Online Data Tracking
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A little about tracking
Many companies use online data tracking to increase their odds of finding customers interested in their products.
Using your internet browsers cookies, history, and more, companies can build a profile on you. They are curious about your interests, family life, living situation, location, etc.
They will use that information to place specific ads and search results where ever you look on the internet.
Thus, increasing their chances of you actually clicking on the ad and perhaps, purchasing their products or services.
How do you know if you're being tracked?
Chances are that you are already being tracked. There are some internet browser extensions that you can install on your computer that will help you monitor the situation.
If you are using Google Chrome, Firefox, Safari, IE, or Opera, you could install Ghostery. This extension will list what companies are tracking you and you can choose to allow or not allow individual sites.
If you use Firefox, you can install Lightbeam which creates a visual map (or list) of tracking sites and the third-parties that they give their data away.
With any internet browser, you may choose to go to donottrack.us and it will (theoretically) opt you out of sharing tracking information.
I want to read more about tracking...
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